TECHNICOLOR


model MAX S
photographer JONATHAN CONTS
stylist ANDREA PERIS
make up and hair CANDELARIA UMANA

Technicolor is the result of an alteration in the norm.
The robotisation of colours and textures represent the intrusion of artificiality in our lives. We are exposed to a high dose of unreality that is never questioned. The identity of an artist is defined by his ability to add artificiality to his works in a desired percentage. Art will always rely on technology from now on.

The photoshoot adds alterations achieved through a post-production process in which the hyperbole of the elements has been the engine. Because we believe that the natural world has already existed for a long time, and we see it when we look at ourselves. We understand that naturally is beautiful but the perfect base to experience new norms and codes. For this reason, each and every one of us is hooked on an unrealistic consumption of common imagination

top FOX RACING, trousers PRONOUNCE, boots STYLIST’OWN

vest HEAVEN BY MARC JACOBS, trousers OUR LEGACY, necklace BIMBA Y LOLA, shoes MARTINE ROSE

jumper ZARA MAN, trousers HEAVEN BY MARC JACOBS, sunglasses VOGUE, necklace STYLIST’OWN, shoes MARTINE ROSE

tank top ZARA MAN, trousers PAUL SMITH

vest HEAVEN BY MARC JACOBS, trousers OUR LEGACY

top OUR LEGACY, vest ADIDAS, jeans LEVI’S, shoes, underwear STYLIST’OWN

shirt, skirt STYLIST’S OWN

blazer, trousers PAUL SMITH, tank top ZARA MAN

jumper ZARA MAN, trousers HEAVEN BY MARC JACOBS, sunglasses VOGUE, necklace STYLIST’OWN, shoes MARTINE ROSE

shirt, skirt STYLIST’S OWN, sunglasses VOGUE, boots DIESEL

top OUR LEGACY, vest ADIDAS, jeans LEVI’S, shoes, underwear STYLIST’OWN

top OUR LEGACY, vest ADIDAS, jeans LEVI’S, shoes, underwear STYLIST’OWN